Much to decide to try it. Once they are testing your software, develop a strategy so that most of them become paying customers. Include a video demonstration of your software on your website You can reinforce the subscription to the free trial by phone number list a video in which you explain how your software works and how to use it. Do not make it very long, 2 or 3 minutes maximum and highlight the value of your product. Show your potential client that your software is the best option to solve their problem. Attend networking events Events where your potential customer is. Don't bet everything on the digital world and also work on B2B relationships in the phone number list world. Attend conferences, talks, meetings, presentations, etc., in which you know your potential client may be.
These types of actions, closer to you, will help you to build trust and make yourself known among potential clients that, possibly, you would not find in the online world. And not only that, it will also help you get to know other technology B2B companies with phone number list you can collaborate and, who knows, develop new products. Grow your database The more phone number list potential customers you have in your database, the more business opportunity. As we pointed out in the previous point, if your website is optimized for conversion, it will be easier for you to attract subscribers to whom you can send your weekly newsletter and with whom you can do lead nurturing to help phone number list advance in their purchase process .
When your database begins to grow, make a segmentation based on the criteria that best interest you . It is about sending the most personalized emails possible and for this you need to know your database perfectly and have it well segmented. Otherwise, it may happen that you lose sales opportunities. Everything has a reason. There is nothing in the phone number list of improvisation. And the customer acquisition process does not end there. What we have explained to you today is part of the first two phases of the inbound methodology. There would be two more that would be the closure and delight (which we will tell you about in another series of posts). At the moment today you have enough elements to reflect on why you are not able to attract new B2B clients with your website .